Ford Punk Concept by Linda Andersson
(Linda Andersson is an automotive designer currently working with the Jaguar Advanced Design Team.)
(text courtesy Linda Andersson) "I believe that true customizers will continue turning the common into something special, the mass produced into something unique"
There is a need for a
provocative and rebellious concept, 'a rebel against the blank car'
aiming to strengthen the interactive relationship between man and
car, to show a new direction on and off the road. A car with a
personal 'face', which strives to fulfill the user's yearning for
People’s aspiration for cars and the secret relationships people have with their cars has always fascinated me.
The personalized driving
experience is, however, becoming eroded by the progressive
automation of cars which often leads to the ‘driver’ becoming almost
another ‘passenger’ going from A to B.
In the future, we need to concentrate on the journey and not just the destination.
The exterior design of
this concept is an exploration of form. The research pointed out
that people wanted something unique and different from other cars on
the road. The rebellious and provocative aspect also seems to be the
common theme among car custom cultures. By analyse basic forms,
aiming to achieve a rebellious form, the tube came to be the most
interesting object. With one end round and soft transforming into a
flat sharp end, it became the base for the exterior with it’s
contrast in each ends. The influence of the gun as a provocative
object is shown in the choice of materials, colours and textures by
contrasting the gunmetal ‘pipe’ shaped front part with a rubber-matt