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Stuttgart. Like no other vehicle, the 911 unites such seeming contradictions as sportiness and everyday usability, having stood for sheer driving pleasure for 50 years now – and not just when the sky is blue and the sun is shining but also in winter driving conditions. Against this backdrop, it doesn't come as much of a surprise that there are numerous Porsche customers in regions in which winter is the rule during most of the year. The northernmost Porsche Centre in the world, for instance, is located in Tromso, Norway: there are loyal 911 drivers even at the Arctic Circle. In fact, in Norway alone, there are four more Porsche Centres; in Sweden are six and in Finland are three Porsche Centres available to customers.
Many 911 customers enjoy driving in snow and ice also in Alpine countries like Switzerland: vehicle sales have been growing there year after year. Alongside the Cayenne, the sports car icon is the most successful model in Switzerland. Last year alone, 656 vehicles were delivered to customers there. And the 911 is popular in Switzerland not only as a coupé. Cabriolets accounted for 42% of the 911 sports cars delivered in 2012. No wonder: Even in cold temperatures, the driver of a 911 Carrera Cabriolet enjoys a climate comfort coming closer to that of a coupé than ever before. Thus, for instance, the external material is lined in its entirety by an insulating mat. The lateral parts are also completely covered with material so no technical components are visible any more when the top is closed.
The 911 with all-wheel drive, in particular, is ideal for driving in winter. The Porsche Traction Management (PTM) translates the great driving-performance potential optimally in all weather conditions. Within a split second, the optimum power distribution between front and rear axle can be controlled via a multi-plate clutch. Depending on the driving situation, this means more driving stability, a more agile handling and outstanding traction even on slippery road surfaces. In short: Even more driving fun with more safety, especially on snow and icy roads. Because that's where the premium on traction really shows its stuff. This makes the 911 the ideal vehicle for all seasons: "For me, the Carrera with all-wheel drive is the perfect everyday car. Thanks to its technology, it is safe for active driving on ice and snow; on the other hand, it always offers the self-assurance of a thoroughbred sports car. Owing to its excellent all-round visibility and the storage space behind the front seats, the car is very suitable for the city and for shopping as well," says Walter Röhrl, twice holder of the rally world championship.
Porsche enthusiasts can also satisfy their curiosity about the advantages of the 911 Carrera by selecting from the various courses and sessions of Porsche Driving Experience: At two training sites in Finland's far north 1,350 drivers will have the opportunity to test the Porsche 911 at first hand in extreme weather conditions this winter. Beginners and advanced drivers will have the chance to expand their driving skills under the guidance of Porsche instructors and learn to control their car even better in three training steps that build on one another. On snowbound tracks and ice lakes at temperatures up to minus 30° Celsius. The rear-focused design of the all-wheel drive, typical for Porsche, offers optimal support. You will find the dates and other information on all winter offers of Porsche Driving Experience on the Internet at: www.porsche.de/driving-experience-winter/.