hp per liter
(from Fiat Press
Release) The exclusive Fiat 500 “First Edition” made by five
Chinese artists in just 100 numbered units disembarks in China
Lorenzo Sistino, Fiat Group Automobiles Executive Vice President
International Operations, presented the Fiat 500 "First Edition"
made exclusively for the Chinese market and embellished by the
creative graphics of five young Chinese designers, earlier today in
This Limited Edition - 100 numbered units - will be featuring in an
original initiative ahead of the official launch of the 500 on
September 15. Everyone who places an order for a Fiat 500 from July
12 to September 15 will take part in a final draw entitling them to
replace the car they ordered with a Fiat 500 "First Edition".
"The start of the
pre-order stage is a fundamental stage for the 500 launch in China
and will mark an important step forward in the joint project of Fiat
and GAC", declared Lorenzo Sistino. "The objective of the 500 is to
position our brand on this market because it is the model that best
expresses the values of Fiat".
Based on the 500 Lounge,
the "First Edition" has a special three-coat pearlescent white body
colour, red leather interiors and a special badge on the door
pillar. Under the bonnet, it fits a 1.4 litre MultiAir, the petrol
engine that won the "The International Engine of the Year Award
2010". Combined with an automatic six-speed transmission, the
innovative engine delivers a top power of 101 HP (75 kW) at 6500 rpm
and a torque of 133 Nm at 4000 rpm.
The real particularity of the Fiat 500 "First Edition" is its
special livery, as Lorenzo Sistino explained. "The 'First Edition'
is a special offer exclusively created for Chinese customers and
represents a symbol that joins our two cultures. Not by chance, we
asked five young Chinese artists to interpret the relationship
between our two countries in a creative, original manner, and to
fashion a tribute for the launch of the 500 in China.
The 500 will have many
versions and special series, in addition to the 100 "First Edition"
models. Next year we will be launching the 500C convertible and the
exclusive "500 by Gucci" special series.
The Fiat 500 is the first important step of Fiat in this great
market: by the end of 2012 we will have launched a new saloon made
entirely in China at the plant in Changsha with our partner GAC".
In detail, the five exclusive high-impact designs on the sides of
the car cleverly symbolise the bonds between Italy and China. The
first designer is Leilei, an avant-garde artist who has won many
important awards in China and in other countries. Use of elements
from national popular culture is predominant in his works. The
second young designer is Mee Wong, illustrator and teacher at the
Guangzhou Art Institute. Her favourite creative element is the
panda, the animal which symbolises Chinese culture. Asian tradition
is again the inspiration for the third artist, Benny Luk, an
award-winning designer of international fame, who combines graphics
and web design. Next is Nod Young, a visual artist with a unique
style whose artwork has been exhibited in many countries, including
the UK, Germany, the USA, Italy, South Africa and China. Drawing and
illustration master Yan Wei completes the line-up. She employs
traditional Chinese patterns and her works have been displayed in
some of the most famous art galleries of Shanghai, Beijing, New York
Made in Toluca (Mexico), the Fiat 500 marketed in China has an
entry-level price of 190,000 RMB. The range includes three trim
levels (Pop, Sport and Lounge), one engine version (1.4 MultiAir 101
HP), an automatic six-speed transmission, 12 body colours (metallic,
non-metallic and three-coat pearlescent), 9 colour-material
combinations for upholstery and two interior environments (black or
ivory). In brief, this amazing A-segment four-seater ensures a great
handling experience and unprecedented feeling with its ideal city
size, its thrilling driving dynamics, its brand-new 1.4 litre
MultiAir engine, its innovative Blue&Me hands-free communication
system and seven airbags as standard.