(from Ford Press
Release) THE NEW 2009 FORD F-150: More Capability,
More Choice, More 'Smart' Features for America's Truck.
Ford introduces the new
2009 F-150, the new benchmark in the full-size pickup segment from
the industry's truck leader. F-150 offers the most capability, most
"smart" features and most choice in the full-size pickup market.
F-150 is new from the inside and out - from its segment-first
features, tough new exterior, more spacious, flexible and refined
interior and unparalleled choice of cab styles and trim levels -
including a new Platinum series that redefines truck luxury. F-150
expands its capability by adding more usable interior space to the
SuperCrew model, a stronger, lighter frame - which provides improved
horsepower and fuel economy - and more standard safety features than
Ford has built more than 33 million F-Series pickups since 1948, and
F-Series has been America's best-selling truck line for 31 years.
MOBILE OFFICE TECHNOLOGIES:
Ford Work Solutions makes
the F-150 smarter and more capable
Ford Work Solutions is
an industry-exclusive suite of innovative and affordable
technologies that includes four industry-first features:
An in-dash computer,
powered by Microsoft Windows CE with Windows Auto, provides full
high-speed Internet access, via Sprint Mobile Broadband Network,
and works with Bluetooth-enabled mobile phones. The Built Ford
Tough computer, integrated into the trucks center stack, is
equipped with a 6.5-inch, high-resolution touch screen (with
stylus), two gigabytes of memory, a secure digital slot for
additional memory, a USB port, and a wireless keyboard and
Tool Link a
Radio-Frequency Identification (RFID) asset tracking system
created in partnership with DEWALT helps keep a detailed
inventory of the tools or equipment in the pickup box. RFID tags
can be fastened to tools or other items; a number of tags are
provided with the system, with additional tags available through
DEWALT. When the vehicle is started, a pair of RFID antennas,
mounted in corrosion- and impact-resistant housings on the
inside of the pickup box, scan the box for the items on a
pre-programmed inventory list. Hundreds of RFID tags can be read
in a matter of seconds.
Crew Chief, a
telematics and diagnostics system, links data to a web-based
application that can be used by a fleet administrator and viewed
anywhere there is Internet access, such as Ford Work Solutions
Cable Lock is a
robust locking system developed in partnership with MasterLock
to keep valuable equipment secure in an open pickup box. The
strong, eight-foot, 10 millimeter steel cable is easily woven
around toolbox handles or through and around items and locked to
the truck with a cuff-style clasp. It can be installed on
virtually any Ford pickup truck.
Ford Work Solutions will
be available later this summer on the 2009 F-150 XL, XLT and FX4,
and F-Series Super Duty XL and XLT pickups and E-Series vans.
Transit Connect vans join the lineup in mid 2009. Many items will be
available for dealer installation to upgrade existing trucks already
BENEFITING YOUR BUSINESS:
Ford Work Solutions gets you
online on-site, and anything else you need to be productive
Thirty-five percent of
F-150s, and 65 percent of F-Series Super Duty, are sold to
commercial customers. In fact, Ford commands a 40 percent share of
the total commercial vehicle market for class 2 to class 7 trucks.
Commercial drivers need productivity-focused features for effective
on-site project management. The new 2009 F-150 and F-Series Super
Duty become true mobile offices with the Ford Work Solutions suite
of technological tools that let the working professional:
Print and access any
Word document, Excel spreadsheet or business accounting program
stored on their home or office computer, make changes, and send
to the battery-powered inkjet printer in their truck. Remotely
access QuickBooks, engineering drawings and other files without
having to load software onto the vehicles computer.
Keep track of
high-value tools, safety equipment and material inventories. The
driver is alerted by in-dash computer screen if anything is
missing on the truck. Tool Link also saves a snapshot of the
first list of the day to reference against at the days end.
Navigate with Garmin
features like re-routing due to construction or traffic
congestion, finding local restaurants, Ford dealerships, Quick
Lane Tire & Auto Centers, etc., real-time weather and traffic
reports, and information on current fuel prices.
calls with access to their phonebooks and the ability to send
and receive text messages.
Have peace of mind
that their valuable business assets are safely locked away with
an easily installed and gently retractable cable and MasterLock
F-150 WINS AUTOWEEK AWARD:
Preeminent car magazine chooses the new
2009 Ford F-150 as most significant vehicle of NAIAS
The editors of AutoWeek
Magazine have picked the new 2009 Ford F-150 as the Most
Significant vehicle of this years North American International
Auto Show (NAIAS) at their annual Design Forum held in Detroit Jan.
AutoWeek reported: From the Explorer America [concept] a unibody-constructed,
friendlier sport/utility vehicle to the Verve, the best-looking
small car Ford has built for America in generations, the F-150 is
Most Significant for what it means not only to the company but to
the American ethic. The F-150 is Ford Tough and so was this
decision among quite an impressive lineup of products Ford has on
The new 2009 Ford F-150 offers the most capability, most smart
features and most choice in the full-size pickup market. The new
2009 F-150 is new from the inside and out from its segment-first
features, tough new exterior, more spacious, flexible and refined
interior and unparalleled choice of cab styles and trim levels,
including a new Platinum series that redefines tough truck luxury.
The addition of Platinum brings Ford to a total of 35 unique F-150
The new 2009 Ford F-150 expands its capability by adding more usable
interior space to the SuperCrew model, a stronger, lighter frame and
more standard safety features than previous models.
The F-Series, Americas best-selling truck line for 31 years, turns
60 this year, during which time Ford has built more than 33 million
F-Series pickups. Today, Ford has more F-Series pickups on the road
with 250,000 miles on them than anyone else in the truck business.
ALL BUSINESS: New 2009 F-150
is the most capable light-duty pickup in the industry
Ford F-150 customers
tackle tough jobs when they work and play, and they need a full-size
truck that rises to the challenge. The current F-150 is already the
most capable truck on the market, but Fords truck team drove
capability to new levels with the 2009 model.
The improvement starts with the 2009 F-150s fully boxed frame
constructed with hydro-formed and high strength steel side rails.
The lightweight frame delivers 10 percent more torsional rigidity,
which delivers increased durability and safety. The sturdy chassis
also paved the way for the new 2009 F-150 to improve upon the
current models class-leading towing and hauling capability across
all cab configurations.
Complementing the modern frame is a high-tech suite of features that
ensures the F-150 is sure-footed and safe in all driving and load
conditions. The new F-150 offers segment-first standard AdvanceTrac
with RSC (Roll Stability Control) and Trailer Sway Control plus
available Rearview Camera Assist as well as Integrated Trailer Brake
Controller, a segment-first on light-duty pickups.
Inside, the new 2009 F-150 SuperCrew offers more usable space for
moving more people and gear thanks to a 6-inch stretch that improves
rear seat legroom and cargo capacity. A mechanically articulated
second-row seat flips up and out of the way. Combined with a truly
flat load floor, the feature gives the new SuperCrew class leading
57.6 cubic feet of space behind the front seats and can accommodate
items up to 47.9 inches tall, such as a flat-screen TV that needs to
be hauled from the electronics store to home.
OPTIMIZED FOR PERFORMANCE:
Trio of 2009 F-150 engines
offers power and better fuel economy
The new F-150 is powered
by three modern V-8 engines, mated to either a 4-speed or a new
fuel-efficient 6-speed automatic transmission. The engines include:
Triton V-8, which has been optimized for better performance with
improved horsepower and torque and is capable of running on E85
(85 percent ethanol and 15 percent gasoline), pure gasoline or
any blend in between.
V-8, which is new for F-150. Both the 5.4-liter and 4.6-liter
3-valve V-8s utilize open valve injection. This unique feature
improves the flow of fuel into the combustion chamber, which
results in an increase in horsepower during towing and reduced
V-8, a third V-8 choice in the line-up that delivers more
horsepower with the same fuel economy performance as the
outgoing trucks V-6.
This all-V-8 engine
lineup delivers a fleet-average 1 mpg improvement in fuel economy
versus the outgoing F-Series. Diesel and EcoBoost gas turbo direct
injection engines are planned for F-150 in 2010, as well.
Towing and hauling: The new 2009 Ford F-150 will feature
class-leading towing and hauling capability made possible by the
stronger and lighter frame. All internal components of the
smooth-shifting 6-speed transmission have been upgraded to handle
the higher torque capacities, including more robust clutch packs,
bigger pump and bigger output shaft. The transmissions hydraulic
system was also beefed up to enable improved idle speeds and
improved converter clutch duty cycles.