hp per liter
(from General Motors
Press Release) GM Holden today unveiled its all new VE Ute
range - the latest iconic model in a line-up that spans almost 60
years of Australian motoring.
VE Ute is Holden's first completely new ute design since the VU
series in 2000. It offers more features, more useable interior
space, greater storage flexibility and more performance than any of
Holden invested an extra $105 million on top of its $1 billion VE
Commodore sedan program and carried out more than 650,000kms of
reliability testing on the new VE Ute.
Launching the new range in Melbourne today, GM Holden Chairman and
Managing Director Chris Gubbey said almost 60 years of history had
established the Holden Ute as a true Australian icon.
"The ute's development tells the story of Australia. Today's ute is
about working hard, playing hard and enjoying an active lifestyle,"
Mr Gubbey said.
"VE Ute raises the bar in this segment and sets new standards in
safety, comfort, flexibility and performance, and all at the great
value price you'd expect from Holden."
Holden's world-class design and engineering expertise has created a
vehicle that successfully integrates sports car performance, ride
and handling and workhorse practicality.
Sharing the same genetic make-up as the multi-award winning VE
Commodore sedan, the all new VE Ute was designed, engineered and
built in Australia.
It will be the first locally produced ute to offer the acclaimed
Electronic Stability Program (ESP) crash avoidance safety
technology standard across the range. High levels of safety carry
through to the vehicle's structure which incorporates the same
high-strength steels introduced in VE sedan.
VE Ute's interior offers increased cabin comfort and significantly
increased storage space. The tray has a new cargo liner fitted as
Performance is stepped up and there are wider wheel and tyre
combinations across all models. A new-to-the-range SS V model
marries 270kW of V8 power with high-level features.
These include 19-inch wheels, dual zone electronic climate control,
Bluetooth phone connectivity, alloy pedals and a premium audio
system, setting a new standard in the ute segment.
Introduced in July 2006, Holden's VE range has won a host of
accolades including Wheels Car of the Year, News Ltd's Car Of The
Year, MOTOR's Bang For Your Bucks and Drive.com People's Choice
captured the dual role of today's ute as a practical workhorse with
recreational sports car credentials. A priority was to create more
practical cabin space and storage flexibility.
Like its sedan sibling, VE Ute has authoritative stance and poise.
The signature raked bodyside and distinctive flared wheel arches
The silhouette features a coupe-like integrated roof-line and
retains the classic Holden Ute proportional trait with the tray
perfectly balanced above the rear wheels.
The clean presentation is aided by the use of a single piece body
side outer which runs from the A pillar to the tailgate. The new
one-piece side structure delivers significant quality improvements
through dimensional stability and repeatability.
There are unique wrap-around tail lamps and tailgate hinges are now
fully concealed. Dual and quad exhaust systems enhance the VE Ute's
sports car appeal.
VE Ute introduces
several design solutions that increase interior storage space,
improve rear compartment access and add more convenience features.
The cabin interior draws on the award-winning VE sedan, with
individual treatments increasing buyer choice.
Specific centre stack features, mouldings, displays and illumination
colours create maximum differentiation between variants.
The aggressive quality standards applied to VE sedan were also
applied to ute, with critical areas such as part-to-part fit,
material surfaces, storage openings and other treatments reviewed to
the tiniest detail.
Rear seat access has been opened up with a quick release seat latch
now standard. Storage volume behind the seats is now 245 litres, a
significant increase over VZ Ute's 90 litre space.
There are two storage compartments beneath the load floor and all
models except Omega and SV6 have dual cargo nets in the rear panel.
A new rear centre T-panel provides a striking visual element.
While the new ute takes
many of its design and styling cues from the successful VE sedan,
its body structure has more than 60 unique panels.
The rear structure has been significantly reinforced to accommodate
the load-carrying capacity and robustness required for a light
The cargo area is more functional and versatile. A heavy duty
moulded cargo liner is now standard fitment.
It helps protect the tray space and load materials from damage.
Floor corrugations allow water run-off and easy cleaning.
The flush-fitting soft tonneau cover (all models except Omega)
features Holden's unique 'snap lock' clipping system. The six cargo
tie-down hooks have been redesigned for improved functionality.
VE Ute incorporates more
standard safety features than its predecessor and benefits from the
largest crash modelling program Holden has undertaken.
The focus was on crash avoidance and providing optimum occupant
protection should a crash occur.
Safety technologies were benchmarked against the world's leading
brands and major engineering programs delivered a stiffer body
structure and significantly increased usage of advanced strength
steels. Seventy seven per cent of VE Ute's structure is advanced
Load path strategies established for VE sedan have been adapted for
VE Ute with a focus on side and rear impact. Structurally optimised
crush zones help absorb crash energy.
VE is the first locally produced ute equipped with the acclaimed
Electronic Stability Program (ESP) safety technology standard
across the range. This integrates traction control, anti-lock
braking systems, electronic brake assist and electronic brakeforce
distribution to help prevent skidding in critical driving situations
by applying corrective braking to different wheels and reducing
New dual-stage driver and passenger front airbags, which inflate in
two stages according to impact severity and respective seating
positions, further enhance occupant safety.
Other protection features include a steering column ride-down
mechanism and breakaway brake pedal.
The new VE Ute is all
about performance, whether as a day-to-day commercial workhorse or a
two-door sports car in its own right.
The Omega Ute offers a four-speed automatic transmission paired with
Holden's locally built 3.6 litre V6 Alloytec engine, delivering
180kW of peak power and 330Nm of peak torque.
The six-speed manual Omega has the more powerful High Output V6
Alloytec, delivering peak power of 195kW and peak torque of 340Nm,
with dual exhausts added.
SV6 utilises the same combination of High Output V6 engine,
six-speed manual transmission and dual exhausts but adds sports
suspension. Five-speed automatic transmission with Active Select is
The SS and new high-end SS V Ute models are powered by Holden's 6.0
litre Gen IV V8, which delivers 270kW of peak power and 530Nm of
peak torque. It is matched to a choice of six-speed manual or
six-speed automatic transmission with Active Select.
Wheel and tyre packages are larger across the range. The entry level
Omega ute moves from 15-inch to 16-inch steel wheels. At the
performance end, SV6 and SS utes move from 17-inch to 18-inch alloys
as standard and the new SS V boasts 19-inch alloy wheels.
Quad exhausts add to the performance package on SS and SS V models.
Ride and handling
engineers have translated the luxury smoothness, great linear
handling and steering feel of VE sedan into the ute driving
At the same time, they have maintained the ride comfort
characteristics and sporting appeal of the successful VZ Ute. The
result is a balance between passenger car comfort, sporty handling
and the practical requirements of a load-bearing commercial vehicle.
Rear suspension was a primary focus for change and the new ute
delivers even greater lateral grip and linear response during
cornering. VE Ute also benefits from larger fade resistant brakes
and larger wheel and tyre packages.
strengthened its position at the premium sports end of the ute
market by introducing an all new SS V model to its VE Ute range.
Reflecting the trend towards premium performance products, VE SS V
Ute offers enthusiasts an exciting level of high-end performance,
comfort and style.
Features include 19-inch alloy wheels, projector headlamps,
Bluetooth phone connectivity and a 150 Watt premium audio system. It
is the first locally-built ute to offer the acclaimed accident
avoidance system (ESP) and dual zone electronic climate control as
Other highlights include sports car cockpit-style interiors, with
new rear T-panel, hero colour-keyed instrument panel and cluster,
centre console sports gauges, large colour screen multi function
display, full map satellite navigation availability, leather-faced
seat trim and sports profile leather wrap steering wheel.
Power comes courtesy of Holden's 6.0-litre Generation IV V8 engine
which delivers 270kW of peak power and peak torque of 530Nm, teamed
with flagship six-speed automatic or six-speed manual transmission.
"We introduced the new V Series on VE sedan as a way of offering
customers extra value and features normally only available on
special editions," Holden's Executive Director Sales, Marketing and
Aftersales, Alan Batey said.
"The response from the market was overwhelmingly positive so we've
decided to extend the V Series to the ute range.
"Sports models traditionally account for the major percentage of
Holden's sales in this segment so we have increased our mix for VE
from two to three sports variants, starting with the SV6 and moving
up through to SS and now the new SS V.
"Each model takes a step up in terms of features and performance
with the new SS V the ultimate hero of our ute range.
"At the same time we've improved our entry level offering for fleets
and business customers with the new Omega model.
"Omega offers more storage space and flexibility than Holden's
previous entry level ute. We have also introduced a range of new
standard features including ESP and dual stage airbags.
"Our customers now have more choice, more flexibility and more
features as standard. They can find the ideal ute to match their
work and lifestyle needs at a value for money price," he said.
Omega Ute offers two variants of the advanced 3.6 litre Alloytec
engine. The Alloytec V6 teamed with the four-speed automatic
delivers peak power of 180kW and peak torque of 330Nm.
The six-speed manual Omega offers the High Output Alloytec engine,
delivers peak power of 195kW, peak torque of 340Nm and has a dual
SV6 has the High Output Alloytec V6 matched with five-speed
automatic transmission, 18-inch wheels and dual exhausts. Standard
features include sports facias and sports suspension.
The traditional sports ute, SS, provides the step up to V8 power and
performance. Standard features include quad exhausts, Bluetooth
phone connectivity and six disc CD player with MP3 compatibility.
All models have the option of satellite navigation and all are
Further Feature Highlights
ventilation and air conditioning system - 20 fan speeds
instrument clusters with larger dials and displays, night mode
dash illumination, 16 personalisation options, multifunction
All models satellite
navigation and telematics capable
Six disc CD player
(SS and SS V)
seats (SS and SS V)
Locking fuel filler
One touch lane
stop lamp (SS and SS V)
Dual zone electronic
climate control (SS V)
Alloy faced pedals
A varied and expressive
colour palette emphasises ute's sports persona. Three exciting new
colours - Atomic, Crunch and K-Pow - are included in a total of nine
exterior colour choices.
Available on all models
Heron White - solid
Phantom - metallic
black with silver highlights
Redhot - highly
chromatic solid red metallic
Nickel - mechanical
dark silver with coarse metallic highlight
*K-Pow - highly
chromatic metallic blue with purple undertones
available on SV6, SS and SSV
Ignition - chromatic
red orange metallic with fine mica gold highlight
*Atomic - metallic
green, bright and packed with chroma
*Crunch - a
green-biased metallic yellow
Morpheous - purple